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From version 2022.3, GA4 is available for selection in the CMS. The latest version supports Analytics' latest capabilities for tracking, remarketing and managing content through Google Services. Not ready to migrate to GA4? Not to worry. Our GA4 option is pre-configured to push unified data for both Universal Analytics (v3) and GA4 (v4). |
We know just how critical Google Analytics with Tag Manager is for remarketing and reporting on many CV ecommerce websites. And yes, we know the deprecation date of Google’s Universal Analytics (v3) is just around the corner (1st July 2023). GA4 is now available in 2022.3. Selecting Our GA4 in the CMS solution suits both sites implementing Google Analytics for the first time and as well as those looking to migrate from UA - you can keep using UA and switch to GA4 completely only when . Keep using UA insights until you're satisfied its data is reproducing your GA4 data can reproduce similar results to UA (or until the deprecation date.)
Benefits of CV ecommerce - GA4 integration
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