Have you ever copied a link to a product page on your site, only to paste it into a Facebook post and have some random image show up instead of the picture of the product?


Open Graph (OG) protocol tags are standard to all BPD sites running version 4.11+, to assist with content when sharing pages to social platforms.



So, when one of your site's pages is posted to Instagram or Facebook (for example), core data such as Title, Description, SEO url, image, and image alt text are correctly pushed across to the social platform. This is handy not only for you, but also for your customers who may like to share your products, articles or other pages with their networks.


Open Graph (OG) protocol tags for social media sharing of Product, Category, Article, and Menu Item pages. are standard to BPD sites. This provides richer attractive content when your site links are shared and re-shared.



Core data such as Title, Description, SEO url, image, and image alt text are correctly pushed across for use by the social platform. You can see what is there by viewing the source code and looking for the <meta property="og" ...> tags in the <head>...</head> section.




Core data such as Title, Description, SEO URL, image, and image alt text are pushed across to social media platforms. 



Happy sharing!


OG Tags for Social Sharing


Additional Information

Minimum Version Requirements


4.11


Prerequisites


N/A


Self Configurable


N/A


Business Function


Marketing


BPD Only?


Yes


B2B/B2C/Both


Both


Third Party Costs


N/A




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