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e. Checkout Steps & OptionsAnchor ecomcheckout ecomcheckout
Steps - pushed as the user progresses through the various steps of the checkout process.
| Property | Value | Notes |
|---|---|---|
| event | 'checkout' | |
| event_type | 'checkout' | |
| step | The checkout step number:
| Steps 3 & 4 will trigger additional 'Product Option' data to be pushed, in the form of the option selected at this step. For example, the freight option selected at Step 3 or the payment method selected at Step 4 (sample provided below). |
| products | The products in the cart | Standard product data will be pushed for each product in the cart (e.g. name, id, category, brand, price). |
| Code Block | ||||||
|---|---|---|---|---|---|---|
| ||||||
{
"event": "checkout",
"event_type": "checkout",
"ecommerce": {
"checkout": {
"actionField": {
"step": 1
},
"products": [
{
"name": "Product Description",
"id": "ProductCode",
"category": "/first level/second level/third level",
"brand": "brand name",
"price": "99.99"
}
]
}
}
} |
Options Checkout Option data is - pushed whenever the Checkout Step value (detailed above) is either 3 or 4.
| Property | Value | Notes |
|---|---|---|
| event | 'checkoutOption' | |
| event_type | 'checkout' | |
| step | 3 or 4 | Value determined by the step number in 'Checkout Steps' data above. |
| option | The option selected at this step | For example - 'pickup' at Step 3 or 'BPAY' at Step 4. |
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