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Google Shopping campaigns put your products in front of shoppers who are looking to buy. When a potential customer searches for a product, Google can display yours above the list of search results.  

A photo, title, price, and your shop name will appear, meaning the customer is only a click away from you and that the product you're selling

Google takes the data you submit in your XML feed and uses it to present shopping results when a user performs a search. You pay per click with an associated AdWords account, and away you go.


Commerce Vision can help you get your products in front of eyeballs with a dedicated XML product feed for Google Shopping. 


Step-by-step guide

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  1. Set up your Google Merchant account (if you haven't already got one). 

    Widget Connector
    urlhttp://youtube.com/watch?v=apXuW7Qex7k


  2. Create a

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  1. Shopping campaign in Google AdWords, and link it to your Merchant Center account. For more information on how to do this, see https://support.google.com/merchants/answer/2660968 

  2. Contact Commerce Vision to request an XML feed for your product data. 

    • We will create a template to house your product feed, and create a scheduled task to update it nightly at a pre-agreed time. 

    • You'll need to specify what additional data (if any) you'd like to provide to Google, apart from the required attributes.
       
  3. Submit your product feed to Google:  
    1. Login to Google

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    1. Merchant Center.
    2. Select the 'Products' tab.
    3. Go to the 'Feeds' section. 
    4. Follow the prompts to enter the information for your product feed. You can view Google's help documentation here - https://support.google.com/merchants/answer/7439058.