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Not sure where to begin building your Personalisation rules? This article will give you an overview of all the rules currently available within the Personalisation module, as well as an example application of each type. |
Views
These rules relate to products, categories, or pages a user has viewed (or not viewed!).
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Target users who have viewed the 'Endurance T10 Treadmill' within the last 5 days. Let them know it's currently on special - 20% off! |
Purchases
These rules are focused on what the user has purchased, how much they have spent, or what's currently in their cart to be purchased.
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Just won the tender to provide stationery to the Dept of Education? Display an announcement banner or contract product campaign to all users who login with an Education email address. You can use '%' as a wildcard to include all emails from a certain domain (e.g. "%@nsw.edu.au"). |
Don't forget
You can combine rules with an "and / or" separator to get really specific about who you're talking to! The possibilities are endless...
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